Ajebuta was designed as a marketplace connecting users with freelancers and service providers, giving people a simpler way to discover services, connect with professionals and manage opportunities from one mobile platform.

I worked across the product, brand and promotional design. I developed the visual identity using Adobe Photoshop, establishing a visual language that could work consistently across the app, marketing materials and other brand touchpoints.

For the product, I designed the mobile UI/UX in Figma, mapping the key journeys and turning them into a structured, easy-to-navigate experience. The main challenge was handling multiple categories, services and user interactions without making the platform feel complicated.

I focused on clear navigation, straightforward service discovery and strong visual hierarchy across areas such as onboarding, categories, profiles, service details, messaging and account management. I also created reusable interface patterns so the product could scale as more services and features were introduced.

To support the product launch and ongoing communication, I designed promotional flyers and social media graphics, extending the visual identity into marketing and promotional content.

The result was a more cohesive Ajebuta experience where the product interface, brand identity and marketing materials all speak the same visual language.